Site Merchandiser
Gamestop, Inc.

Grapevine, Texas


Description:

SUMMARY

GameStop is seeking a Site Merchandiser to join our fast-growing ecommerce team. In this role you will create a best-in-class shopping experience for our online customers, executing strategies as well as developing best practices for all categories across the site. You will use your web analytics knowledge to ensure the customer experience is as intuitive and frictionless as possible. You will be the liaison with merchants, product teams, creative and marketing, and will mentor others on the team in site merchandising best practices.

The ideal candidate is action oriented, and able to balance strategic thinking with attention to executional detail.

This position reports into our Site Merchandising Manager and is based in Grapevine, Texas.

JOB DUTIES AND RESPONSIBILITIES

  • Responsible for developing and implementing site merchandising strategies for assigned areas of responsibility to support online sales growth, as well as manage daily operations.

  • Analyze and leverage customer behavior to prioritize the most critical actions necessary to improve the shopping experience.

  • Regularly partner with Marketing to ensure seamless and optimal customer experience across all digital touch points.

  • Curate and maintain links for content including email, homepage, events, and onsite creative content.

  • Optimize navigation, sorting rules, filter refinements, categories/subcategories, and onsite search based on strategies and data driven opportunities to drive optimum conversion.

  • Research industry trends and provide competitive analysis to identify white space and opportunities.

  • Make recommendations based on department financial goals on way to drive the business online using data and market trends.

  • Provide weekly and monthly reporting and analysis. Utilize data and key metrics to understand performance of creative assets and customer interaction across the site to identify business opportunities and improve customer experience.

  • Work with Product Management to identify site enhancements, bug fixes, and other digital projects to enhance the front-end site experience.

  • Collaborate with both external and internal groups like Marketing, Creative, and Merchandising to support business unit strategies and goals.

SKILLS AND EXPERIENCE

  • Bachelor's degree or equivalent of 3-5 years relevant work experience

  • Previous experience with content management systems and retail website platforms. Experience with Salesforce Commerce Cloud (Demandware) a plus.

  • Intermediate knowledge of, and applied experience with web analytics, A/B testing, site search, SEO, and retail business performance metrics.

  • Working knowledge of basic HTML, FTP, File Editor applications, Excel (v lookup, pivot tables) required

  • Photoshop experience a plus



 


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